Layout Research

The most vital part of research in this project, thus I found myself collecting a number of layouts from magazines, printing them out and annotating them until it came to a point where I was repeating myself. I looked at the layouts of the introductions to articles, specific layouts which used interesting typography and imagery, favourite layouts which I thought worked well and ones that didn't so much and finally layouts of interview articles. From this, I had a thorough insight as to what makes a successful layout.

More is less and the designer should arrange the text and image to make it interesting and easy for the viewer to read. Generally the more successful layouts had larger images in comparison to the amount of copy, some even taking over the whole page or part of the whole double-page spread. Using more negative space allows the copy to breath and makes the whole article less taunting for the viewer to read.